An Innovator in Online Merchandising Solutions

Easy2 was founded in 2000 by John Bukovnik and Paul Schutt, veterans of the advertising and consumer products industries. Headquartered in the theatre district of downtown Cleveland, we employ over 30 online merchandising professionals, sales strategists, copywriters, multimedia designers, application developers and project managers.

We provide custom online merchandising solutions for leading consumer products manufacturers and online retailers, including Lowe's, Sears, Toys 'R Us, DeWALT, Britax, D-link and over 150 others.

We help websites sell products online through custom product demonstrations, configurators, product selectors and buying guides. Our online tutorials educate customers before a purchase and reduce support costs after the sale. Custom surveys and consumer intelligence applications provide valuable top-down insights on customers' shopping behavior. Finally, our internal training applications ensure employees and sales associates are knowledgeable about the products they are selling.

We leverage our interactive expertise to assist retailers and their manufacturers to heighten product awareness, enhance brand perception, increase sales, decrease customer service costs and create and enrich employee training. In pursuing this mission, and in all our endeavors, we hold ourselves to the highest standards of ethical and fair business practices.